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Story Hub is Now Launched

By Tam Nguyen and Carla Siojo, News Committee Co-Chairs

I used to ask people the first time I met them “So, what do you do?” I hate the question myself and never know how to ask or answer it comfortably. Are we really just our job titles, like most of the expected answers for that question?

Until one day a person showed me how to ask properly “So, what are exciting things you are working on?” There you go, the conversation could go on and on and finally, you can understand others at a much deeper level, their interests, their values, their passion….

Working in the Career development field is really our privilege. We never run out of exciting things to talk about. We are helping people to reach the point that they couldn’t stop talking about their job, excitedly I mean.

Yet working in career development is challenging at the same time. No two clients are the same, hence no “one size fits all.” The world is changing every second, we are changing and our clients are changing. How could we make sure we don’t get trapped in outdated thoughts, judgments, or stereotypes? How could we fuel our reflection, our sense of purpose, and our sense of community belonging?

We are so good at helping clients see their awareness gaps, how about ours? We are listening to others’ stories, but how about our stories?

With those questions in mind, we’d love to share with you our new initiative: Story hub

Why stories?

Careers are one of the most beautiful things we can build in our life.

Career stories are one of the most interesting stories in human history. And we are people that not only have access to those stories but also play a significant role in them. Story hub is launched as a place for us CDPs to share those stories, share challenges our clients encounter, and how our genuine support makes a difference.  

Our everyday work has so many layers of meaning, and by sharing that, we are part of a community to help:

Help ourselves and colleagues learn through stories: the approach, mindset, tools, and exercises being practiced in the career development field. Reflecting on others’ experiences is the best way to learn.

Help us all to archive meaningful contributions and joyful moments we shared with our clients on their journey. Whenever you feel down at work, just go back and read all smiles you and others brought to this world.

How to submit your story?

The Story Hub is intended to be a forum where we, career development practitioners, share career stories of ourselves, our clients, and discuss how our practice and the interplay of cultures and backgrounds shape people’s career choices.

For the months of June and July we invite you to please share your career stories by writing an article for the APCDA News Blog on any or all of these 3 story centers:

  1. How did you get into career development?
  2. Me and my client: What was the issue? What was my approach/intervention? What was my client’s take- away?
  3. My personal vision of Career Development in the future.

You may submit your articles of at least 350-600 words anytime between Now and July 15, 2022.  There’s no limit on how many stories an individual can submit.

Please send your article to:  Our news committee, upon receiving and reviewing your stories, will publish them this June and July.

Looking forward to hearing your stories.

Call for Nominations and Testimonials

In July, we will reach our 10th Anniversary!  We are planning a celebration.  Everyone is invited to the party - it is free - register so you will get a link to join and a reminder. Click here for our 10th Anniversary Celebration Flyer.

Help us make our 10th Anniversary special by contributing a testimonial.  What experiences have you had with APCDA that were special for you? We will post all testimonials on our Member Recognition page.  Send them to

Of course, we will also hold our Annual Member Meeting during this event, and we hope to showcase candidates for President-Elect.  Please send nominations to our Past President Ms. Sing Chee Wong at  

Committee Council Report for May, 2022

By Allan Gatenby

From Strength to Strength.

APCDA continues its growth and increasing involvement of members in the conduct of APCDA business. This became apparent in the recent quarterly meeting of the Committee Council. Obviously, at this time the focus of staff and leadership is predominantly upon the conference. However in the background committees continue to work to achieve their mission. The healthy and encouraging signs rom the Committee Council meeting were:

  • Greater collaboration between committees specifically News, Program, Research and PR committees.
  • Activities addressing the Strategic Plan.
  • Members stepping up to become active members of committees. New committee members were noted for several committees including Awards & Scholarships, Membership, Program and News committees. The energy and enthusiasm of members volunteering is acknowledged and appreciated. Committee participation brings tremendous benefits to the member and the Association. 
  • Further volunteers are sought by all committees.

Success Brings Success.

Successes should be shared. Both staff and the news Committee are asking for members success stories.  A template for articles and success stories is being developed but in the mean time being active will make you attractive. Become active in:

  • Write a short article for the newsletter, sharing news of things happening in your professional space, region.
  • Write an article for the APCDA Journal
  • Contribute to discussions and postings on our Member Community platform Tradewing.
  • Volunteer for a Committee
  • Acknowledge excellence in practice and share that great news

The next Committee Council meeting is scheduled for July.

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Country/Area Council Summary, May 2022

By Arun Mittal

The quarterly meeting of the country council (May 5/6) highlighted some very interesting trends in the Asia Pacific region. Some of the most important points of discussion were:

Globalisation and Demographics:

  • There were two worlds discussed: one with an ageing population, such as Singapore and China (see South China), and the other with a younger population, including such India, Pakistan, and Korea.
  • While lifelong learning is being discussed around the world, countries with an ageing population are focused on reskilling and encouraging their older citizens to stay in the workforce. In countries with a younger population, there is also a greater emphasis on career guidance in K-12 schools.
  • A noteworthy development in Taiwan was the government's focus on women returning to work and different programmes to encourage them to do so.
  • The impact of the Russia and Ukraine conflict on local economies were reported by representatives from Kazakhstan and Canada.

Green Economy Gets More Attention:

  • Singapore, China, and Taiwan highlighted the increased focus on the green economy and jobs in their respective countries, while members from other regions expressed similar sentiments.
  • This is an important signal for career counsellors in developing and underdeveloped countries. Also, a signal that the APCDA should provide learning opportunities for its members.

The influence of COVID:

  • While COVID remains a cause of worry in parts of China (see East China), New Zealand, and Canada, life in most other countries appears to be returning to normal, with some caution.
  • The epidemic has prompted a greater focus on green jobs, as well as an intentional effort to diversify away from traditional focus areas such as tourism and gambling in some countries, such as Macau.
Other reports include Australia, Japan, Philippines, USA, and Vietnam.

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Getting Value from the New Member Community

The launch of the new APCDA Member Community has been a great success.  Thank you to all who have visited and set up your profiles.  During February, 303 people activated their records. Of those, 56% were members. We are so excited about this response that we have selected 3 winners of the Free Conference Registration Contest.  These winners include Stephen Koh (Singapore), Jenikko Quinto (Philippines), and Smita Anirudh (India).  Congratulations to these three winners.  Please contact me about your registration details.

Navigation Tip

When you drill down into a group or posting, you can return to the main screen by clicking the logo in the upper left corner.

Notification Settings Tip

This community is designed to replace emails, but most of us still need an email to remind us to look at this community.  To control the emails you receive from this community, choose “My Profile” from the main menu.  Then click on the small Gear icon to the right of your name.

The Notification Settings option will appear when you click the gear.  Under that group, the first control lets you turn off emails completely.  If you do that, you will never again hear from the APCDA Member Community.

The next set of controls allows you to decide which groups and which sponsors you want to hear from.  The final section allows you to decide to get Realtime notices, a daily digest, or a weekly digest.  The bar graph below shows that Daily Digest is the most popular choice.  The line graph shows that those who chose Realtime are more likely to open the message when one arrives, and more likely to respond to it.  Those who chose Daily or Weekly only open the Digest 40% of the time and only respond 7% of the time.

Privacy Settings Tip

The same “Gear” icon leads to Privacy Settings.  The default in our community is that “Everyone” can see only your name and country.  Those who are members can also see your credentials, job title, organization, city, and state.  Notice that the default is to NOT show your email to anyone (because we think you will want to interact within this community).  We have allowed non-members to see that there are other people from their own country who belong to this community, but not to know anything more than their names.  You can change these settings if you wish.  Your visibility to others is completely within your control.

Tags Tip

Tags are an important way to focus your interaction on topics that matter to you.  The main menu offers an opportunity to choose the tags that interest you.  When you post, you will be asked to choose tags that are relevant to your message.  By choosing tags, the people who care about those topics will see your message in their Realtime, Daily Digest, or Weekly Digest.  Others can see your post when they log in.

Notice that Natalie Kauffman just posted a question about the sources you find useful for information about career trends.  By using tags, she made sure that the people who are interested in this topic will see her post (and your response, should you care to comment).  Please engage in these exchanges as often as you can to keep our community vibrant and interesting. If you are not able to post an immediate REPLY, you can click on the LIKE button to demonstrate to our other members that you have read the post.

Tags also create a library of posts on a topic. Whether or not you “follow” a tag, you can always look at the posts under that tag.  All posts which have been tagged for that topic should be listed.  Using tags, we can keep our information more organized and easier for others to find.

If you believe that an additional “tag” is needed, please contact  We can add new tags.

Interest Groups Tip

Interest Groups offer another way to be sure you know when topics are discussed that interest you.  The three most popular Interest groups are:

  • Future Career Trends Interest Group
  • Social Media/Technology Interest Group
  • Advocacy Interest Group

Please make interest groups interesting by posting information, questions, or observations in these groups.  Being part of an Interest Group does not involve a commitment to put time into the group, but they will be more interesting if you remember to post questions or interesting ideas in them.

Members are invited to join Committees.  Committees are the backbone of APCDA.  They make many of the activities of APCDA happen.  For example, the Program Committee selects the webinar topics.  The Membership Committee encourages potential members to join through Meetups and provides Orientations for new members.  Please join a committee to help APCDA grow and better serve our members.  Committee participation is also a great way to develop your professional skills.  Additionally, committee work is a wonderful way to get to know other members and develop an international network.  The more energy you put into committees, the more benefits you will get back from APCDA. APCDA is much more than our annual conferences!  Maximize your APCDA membership and actively participate.

More Help

For detailed instructions for any page in this community, visit the ZenDesk:

Please help to make our Member Community an interesting place to visit – and please visit often.

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Where do APCDA Members Live?

Currently, the countries with the largest percentage of members are:



United States












We also have members in Azerbaijan, Bangladesh, Cambodia, Canada, China, Finland, France, Hong Kong, Indonesia, Kazakhstan, Korea, Republic of, Macau, Malaysia, Nepal, New Zealand, Nigeria, Pakistan, Panama, Qatar, Samoa, Saudi Arabia, South Africa, Sri Lanka, Switzerland, Taiwan, Turkey, United Arab Emirates, and the United Kingdom.  Join us!

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Introducing Ha Nguyen, APCDA’s New Executive Director

Ha Nguyen is a Program Coordinator for Sunshine Vietnam Education and Development and has 20 years of experience working for ChildFund, an international non-profit organization in Vietnam. Her knowledge of management techniques is impressive, and she is eager to apply her  knowledge and experience to managing APCDA’s programs and development. She has begun to learn about us and the projects in which we are currently engaged. She lives in Hanoi and loves reading, drawing, cooking, and travelling.

While working with ChildFund, Ha supported sponsors from a variety of countries who visited Vietnam to learn about the programs they had funded. Through this experience, she learned to work with people from many countries who have different values and goals, and to help them to appreciate the ways in which they can work together with people in Vietnam to achieve their goals. This background is very relevant for working with an association like APCDA that serves many countries and strives to find ways that we can work together to advance career development.

Ha brings a fresh perspective and a lot of energy, and we are happy to have her with us.

Contact Ms. Nguyen at

Although Gyulnur Isparova is no longer on the staff of APCDA, she remains a Lifetime Member of the Association and plans to continue serving its interests through various committees and events. We are very grateful to Gyulnur for the hard work and dedication she provided in her years with APCDA and happy that we are not saying goodbye as she refocuses on her future endeavors.

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IAEVG Membership – A Benefit of APCDA Membership

Did you know that you automatically become a member of the International Association of Educational and Vocation Guidance (IAEVG) when you join APCDA?  Each year, APCDA pays dues to IAEVG for all of our members. 

IAEVG has a 75-year history of providing global leadership in and advocating for guidance by promoting ethical, socially just, and best practices throughout the world so that career, educational and vocational guidance and counselling is available to all citizens from competent and qualified practitioners.

This year, IAEVG has also chosen APCDA to host one of its 2 annual conferences.  We are excited about working together with IAEVG for our May 2022 Conference because they bring experts from around the world to our conference.  For example, if you attended our 2015 conference in Japan, you will remember Keynote Speaker Dr. Raimo Vuorinen, who spoke to us about Developing New Policies and Services for Career Development and Counselling by Structured National and International Co-operation.  Dr. Vuorinen was formerly the Director of the European Lifelong Guidance Policy Network (ELGPN), which makes him the perfect choice for a keynoter at our 2022 conference on Embracing Lifelong Career Development.  Dr. Vuorinen also recommended that we initiate a glossary of career planning terms.  In May we will proudly show him that we now are working on our 3rd edition of this glossary and have translations into many of the languages of our member countries.

Behind the scenes, IAEVG and many of its members have helped in the development of APCDA.  When we want to develop resources for our members, such as our Ethical Guidelines, we turn first to IAEVG for guidance.  As the oldest career development association that is truly international, the materials provided by IAEVG are very relevant and helpful in jump-starting our development.  If you look at the IAEVG Scientific Committee page (the people who will select the Research Sessions and Poster Sessions for our conference), you will see many APCDA members.  We are excited to welcome all of these experts to our conference again this year.

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APCDA Partnering with IAEVG for 2022 Hybrid Conference

The APCDA 2022 Conference just doubled in content and value - twice the number of presentations and keynotes for the same price!

The International Association of Educational and Vocational Guidance (IAEVG) has a 70-year history of working internationally to stimulate career development practices and services.  It provides global leadership in and advocates for guidance by promoting ethical, socially just, and best practices throughout the world so that career, educational and vocational guidance and counselling is available to all citizens from competent and qualified practitioners.  Sharing an interest in Asia and Singapore, they are happy to join our APCDA conference and add their own expertise.  We are excited to add their events to ours without changing the cost for our attendees. 

All presentations will be offered during the week of May 16-20, which is entirely virtual, and devoted to presentations by members of either association.  All proposals will be collected by APCDA.  The Research Sessions and Posters will be sent to the IAEVG Scientific Committee for selection.  The Practice and Skill-Builder sessions will be sent to the APCDA Selection Committee. We will have an equal number of time slots for each of these sets of proposals.  Posters will be displayed in the “Exhibitors” area for the duration of the conference. 

During the week of May 23-27, APCDA will be primarily responsible for events scheduled between 9 am and 1 pm Singapore Time, and IAEVG will be primarily responsible for the events scheduled between 2 and 6 pm.  For those who are attending virtually, this makes sense because people in the Americas are more likely to be awake during Singapore’s morning hours and people in Europe are more likely to be awake during Singapore’s afternoons.  People living in Asia or the Pacific should be awake for both.

We invite you to read the newest IAEVG newsletter.

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President’s Message

by Satomi Yaji Chudasama

As we embark on the new year for APCDA, I am honored to serve you as President along with the new leadership team. Before thinking ahead, I would like to first thank Sing Chee Wong who will serve APCDA as Past-President and outgoing Past-President Woongtae Kim as well as the entire leadership team from the past year for their outstanding leadership and contributions to APCDA. Some of those examples include: 

APCDA hosted a successful virtual conference in 2021. The most highly rated 2021 presentations are now available free to members on the APCA website. The 2022 conference planning team has been working hard to prepare for a hybrid conference. 

The Program Committee coordinated two quality webinars each month: one free to members and one for a small fee. This effort will continue in the coming year.

APCDA has developed useful tools for the Asia Pacific region, such as the Ethical Guidelines, Competencies for Career Services, and Glossary of Career Development terms which is available in several languages on our website.  This coming year, we will be working on about 60 new glossary terms. 

We continue to gather information about career development in the Asia Pacific region and facilitate communication and cooperation among member countries.

All of these are a sample of hard work from the leadership team and committee members as well as idea contributions from APCDA members. We all come together to make APCDA an amazing, international organization that has earned a 4-star approval rating from our members. As we look ahead this coming year, I invite you to share your ideas and interests with us and get involved! APCDA offers a number of professional development opportunities. And one of them is to become part of various committees. This is a great way to not only reflect your ideas and contribute to the organization but also get to know other APCDA members on a different level. As you can see in the new Local Organization Educational Program (LOEP) Accreditation Project as an example, APCDA continues to grow and make stronger impacts in the region (and beyond), you can be part of the movement! 

Alongside the stellar staff of APCDA (Executive Director Gulnur Isparova, Financial Administrator Marilyn Maze, and General Administrator Emily Lizada), I am fortunate to have a strong leadership team including our Past President Sing Chee Wong (Singapore), President-Elect Momoko Asaka (Japan), Secretary Dr. Jose Domene (Canada), Treasurer Dr. Constance Pritchard (USA), Committee Leaders and Country/Area Representatives. I look forward to a great year with all of you!

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Discovering What People Value about APCDA

By Dr. Marilyn Maze

At the beginning of November 2020, we added Google Analytics to our website at the request of the Qatar Foundation, because they wanted to know how many people download the Arabic version of the Glossary, which they translated for us.  Google Analytics is a free service that counts the number of visits to webpages.  It reports on:

  • Views: The number of times anyone looked at a page
  • Users:  The number of people who looked at the page
  • New Users: The number of unique people who looked at a page (people like staff are only counted once)
  • Views per User: the average number of times each person looked at a page
  • Average Engagement Time:  The average number of seconds each person spent on a page.

Of course, these data can be misleading.  Staff visit many pages to check/update them, and those views get counted.  When the phone rings or a person gets coffee, the software may indicate that a user “viewed” a page for a long time, when no one was actually looking at the screen.  Everyone lands on the welcome page when they first come to our website (unless they are coming from a link in an email or news blog), so that page is, of course, our most visited.  But this data does give us a way to measure what people care about and how often they visit our website.  The data below reflect 2 months (November and December 2020).

In the table below you see totals by Main Menu topic for each of the statistics provided.  Looking at the “Views” column to see which part of our website had the most use, we see the most views in Webinars (which is called Events to include the New Member and Non-Member Meetings). People looked at large numbers of recorded webinars, as well as registered for six live events during that period.  For the second and third columns, totaling these data is not really correct statistically, because the total counts the same person every time they visit another page. But the New User numbers do give us some idea about the volume of people visiting each part of our website.  The Welcome area attracted the largest number of new users.  During November, a lot of people were looking at our Call for Proposals, so that part was visited by the next largest number of new users, then Country/Area Information and News are tied for 3rd place. 




New Users

Views per user

Engagement time





































Country Information






Profile Management






What, specifically, were people doing in these sections of the website?  For each of these menu topics, we have selected the most popular pages under that topic.

Under the Welcome topics, we have a lot of information about APCDA as an association.  This table shows which pages in that area were visited by the most people.  We can see that a lot of people visited the “About” page which contains our Vision and Mission, and they visited our Leadership page which contains bios for each of our leaders.  A noticeable number also considered donating to APCDA, although only a couple did so.





 About APCDA




 History of APCDA




 Contact Us




Under the Conferences topic, of course the Call for Proposals and the 2021 Conference received the most attention.



 Call for Proposals


 2021 Conference




 2020 Conference


 2019 Conference Presentations


People also looked at past conferences and at other information about the conference such as Scholarships, Awards, Proposal Tips, and Presentations Tips.  They also looked at Past Award Recipients.

In the Membership area, the largest number of people looked at the Join-Renew pages.  But they also looked at the Benefits page, each of our Member Organizations, and our Legacy Partners.  Members who log in see the Member Directory, so that page was well used.





 Member Benefits


 Member Directory


 Member Organizations


 Legacy Partners


Under Webinars, our November and December live events offerings were, naturally, very popular.  But many people also looked at our libraries of past webinars and watched many recorded webinars.



 ReimagineU (event registration and recorded webinar)


 December APCDA Meetup


 The Past, Present, and Future of Career Counseling


 Recorded Webinars


 Free Webinars


 Live Webinars


 Recent Webinars


 November New Member Orientation


Each of our News pages was visited by large numbers of people, including the Through COVID series which, by this time, was old news. And 25 people decided to add their names to our mailing list.





 Career Trends


 Association News


 Member Recognition


 Through COVID




Our Resources were not visited as often as other topics, but the Journal and each of the past issues of the Journal had many visits.  The Arabic version of the Glossary, which was announced on November 15, drew a substantial number of people. Our other glossaries, ethics, and competencies also were used.





 Arabic Glossary


 APCDJ Sept 2020




 Ethical Guidelines




 APCDJ Subscription


Many people visited our Country/Area Information pages and every country had several visits with people clearly reading several articles on the pages that interested them.











 North India


The last section of the webinar is not part of the menu, but rather a service that is offered by the website.  Each person in our database can see their own profile, and while looking at the Member Directory, they can view the profiles of others.  Some people also asked for help with passwords, told our system not to send them any more emails, or looked at invoices (probably in the process of paying). 



 Member profile (someone else's profile)


 My profile (self-profile)


 Reset password request


 Unsubscribe from emails


 Invoice (for payment)


In addition, 150 people used the website Search function.

These data provide important information about how our website is used and which parts of our website are valued most.  We plan to continue to study these data over time and see what more we can learn.  Given the amount of work we put into maintaining and updating the pages on the website, we are happy to know people are reading our webiste.

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Career Support for Arabic Youth Boosted by QCDC’s Arabic Edition of Career Development Terms Glossary

Initiative part of QCDC’s ongoing efforts to promote Arabic language resources

Doha, Qatar, 15 November 2020: A successful collaboration between Qatar Career Development Center (QCDC) and the Asia Pacific Career Development Association (APCDA) has culminated in the Arabization of the Glossary of Career Development Terms, which will benefit Arabic speakers and professionals around the world. View the announcement here.

Primarily intended to serve as a resource for professionals in the career development and vocational assessment field, the Arabic guide will assist career counselors, academic advisors, career practitioners, human resource professionals, trainers and teachers working with Qatari and Arab youth, across the region and globally, in planning their career paths.

Given the diversity of the field, the glossary is an important step toward establishing a shared understanding of commonly used terms and phrases. The Arabic edition will be dynamic and continue to develop and grow as experts suggest improvements or additions to its contents.

QCDC, a Qatar Foundation (QF) member, has long endeavored to address the gap in Arabic resources in the field of career guidance and professional development, which continues to pose an obstacle to QCDC’s mission to provide support services for Arab youth.

Mr. Abdulla Al-Mansoori, Director, QCDC, said: “Through this latest initiative, QCDC has made an important contribution to the promotion of the Arabic language, offering a resource to Arabic speakers and professionals around the world for creating impactful content and training programs. The achievement will empower career development experts to better guide our youth, not only in Qatar but all across the Arab World, on their ambitious career journeys.”

APCDA is a non-profit association incorporated for educational purposes in the state of Maryland, USA, providing training for specialists engaged in facilitating career development in the Asia Pacific region. Conferences, workshops and networking events enable the exchange of knowledge and collaboration on professional projects.

The initial development of the Glossary in English stemmed from APCDA’s objective for the Asia Pacific region to speak the same language related to career planning and development. The English language glossary was completed in 2017, with the aim of eventually offering versions in all languages spoken by its members.

Gulnur Ismayil-Isparova, Executive Director, APCDA, said: We embrace more than 300 members from over 20 countries around the world under the APCDA umbrella. Association is a wide multicultural and multilingual platform. It is important for us to ensure the exchange of ideas and best practices is communicated smoothly. The Glossary gives us chance to understand each other and effectively serve our clients in various corners of our regional coverage. We are thankful to Qatar Career Development Center for this valuable contribution and opening access to the APCDA glossary for Arabic speaking nationalities.”

As a member of APCDA, QCDC has traditionally participated in their annual conference and the publication of an Arabic edition of the glossary was therefore the next logical step, which enables APCDA to now offer this important resource to all its members.

In recent years, QF has increased its efforts to promote Arabic, the world’s sixth most spoken language. QF has launched several initiatives to address the challenges of modernizing academic programs and incentivizing linguistic institutions to keep abreast of technological advances in a bid to promote classical Arabic, which faces intense competition from colloquial dialects.

In keeping up with that mission and as part of its own efforts to promote career guidance resources in Arabic, QCDC was the first institution to offer the Career Advisor Training Course in both Arabic and English, in Qatar and the GCC region. The program aims to equip professionals with the basic skills and knowledge to offer career planning and counseling services to guide Qatari youth to embark on career paths. More than 150 participants have successfully graduated from the program to date.

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Announcing the New

APCDA Ethical Guidelines

Adopted October 2020 by the APCDA Board

The APCDA Board wishes to express its sincere gratitude to the Ethics Taskforce which has just completed its work of reviewing the original APCDA Ethical Guidelines, questioning every word, comparing our statements to those our other career practitioner associations, and including wording appropriate to the many countries that are represented by APCDA.  This taskforce consisted of Dr. Joseph Chan (Hong Kong), Dr. Vandana Gambhir-Chopra (India), Leonila Urrea (Philippines), Gulnur Ismayil-Isparova (Azerbaijan), and Dr. Marilyn Maze (USA). 

According to Dr. Brian Hutchison, “Upon reflection, this is what makes us a professional body in that we are a band of similar and dissimilar professionals in so many intricate ways that only an agreed upon set of principles, grounded in common values makes us one body.  It does not feel like hyperbole to me to say that today I think APCDA became a professional organization in the truest sense of the word.”

We recommend that each member read these ethical guidelines and think about their implications for practice.  In order to make them come to life for our members, Dr. Chopra has planned a series of Member Webinars in 2021 to review case studies related to ethics and discus our real life examples of time when ethics may get trampled by expediency or financial constraints.  We hope you will join these webinars/

You can find the APCDA Ethical Guidelines here, which is under Resources on our website.

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APCDA Career Services Competencies

April 2020

After months of work, the Standards Taskforce is proud to announce the new list of APCDA Career Services Competencies.  This list is valuable for improving your skills and those of your co-workers.  Find out which competencies you have and which could use improvement.

This Competencies List is intended to be used in conjunction with the APCDA Glossary of Career Development Terms.  The definitions of terms will be helpful in understanding these competencies. 

These Competencies reference the APCDA Ethical Guidelines, which are available here:

This list will be revised as needed.  Suggestions for additions and revisions should be submitted to

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APCDA Member Logos

Members are invited to get a copy of the new Member Logo from the APCDA Website.  Now that we have a legal agreement published on our website, is it possible for us to provide a logo for use by our members.  We currently have three kinds of member logos:

  1. Individual members
  2. Organization members
  3. Professional associations which offer Joint Membership with APCDA

If you fall into groups 1 or 2, please go to our website at and click Login.  Then put your mouse over the Member menu and you should see "Member Logo Usage" as an option.  Choose that option and read the agreement, then click on the appropriate link on the bottom of that page.  If your membership is Active, you will be able to see and copy the logo. 

If you fall into the third group, you should have received the logo from us by email.

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